Horn of Africa Regional Environment Center, Addis Ababa, Ethiopia
All those working to achieve sustainable development, food security and climate resilience in Africa, please join us for this powerful multi-day learning and sharing event.
Nutritious products have been notoriously hard to sell commercially to low-income people. But the sector is making progress, with new customer insights and new models emerging. The importance of demand creation, targeted, effective marketing and innovative distribution mechanisms is particularly critical for such models to scale their impact.
This series of webinars will cover key aspects in marketing and distribution of nutritious products to base of the pyramid markets. The discussion will focus mostly on marketing nutritious products targeting infant and young children, though most of the lessons learnt apply to other nutritious foods (or even more widely to other beneficial consumer goods). It will share practical insight gathered from extensive research of models in this space by Global Alliance for Improved Nutrition and consulting firm Hystra.
In the Dosso region, agriculture is the main economic activity for local communities and the biggest source of household revenue. However, land access for women remains a major obstacle to rural development. According to a study by the Luxembourg Development Cooperation Agency, very few women own land, despite the existence of customary laws which recognize their right to inherit property. The situation is very challenging, but solutions can be found, as shown by the case of Seybou Djamma.
Tuesday, 13 December 2016 - The International Agri-food Network in partnership with the Global Forum for Rural Advisory Services (GFRAS), the Young Professionals for Agricultural Research and Development (YPARD) and others are spearheading a Call to Action document for talent development in agriculture titled Growing Ambitions for Agricultural Professionals.